WHO WE ARE
NK Groupe is more than just a communications firm. We work with you to help build your brand. Whether you need us to handle all your public relations and influencer marketing efforts or want to supplement your in-house support in preparation for a new launch, NK Groupe has your back.
That's right, you don't need to commit. We understand that as small businesses or start ups, it can be hard to take on additional commitments. We offer ongoing services as well as singular projects for those that just need assistance developing a press kit, planning an event or writing blog posts.
MEET THE TEAM
Nicole Kristen Abunassar
Founder & CEO
An entrepreneur at heart, with a public relations head on her shoulders.
Nicole founded NK Groupe at age 24 with the goal of establishing a creative communications support system for small businesses.
As a young entrepreneur with a record of helping grow start-ups with the push of publicity, Nicole understands how hard it can be to get the ball rolling and now focuses on partnering with companies to ensure they have a tailor-made PR solution.
Awarded the title "Rockstar Publicist"
by Authority Magazine
Casey is an accomplished publicist who has worked in the
entertainment & lifestyle industry for over 6 years as well as freelanced for non-profits and fashion clientele.
She is currently working with non-profits, health and wellness and lifestyle brands while pursuing her dream of becoming a PR professor.
Social Media Manager
A creative spirit with an eye for beauty and design.
Esmeralda, or as we know her,
“the one that does it all” is a master multitasker. She’s a PR Account Executive and Social Media Manager for not one, but three different brands.
With experience in beauty, fashion and lifestyle brands, Esmeralda
is the exquisite mind behind
our social media accounts, taking
the lead in design, content
creation and strategy.